Paid Advertising & Lead Generation
Targeted Campaigns That Support Customer Acquisition
We develop targeted advertising campaigns, landing pages, and lead funnels designed to bring in relevant enquiries and make every conversion measurable.
Ad Spend Without a Funnel Behind It
Broad, untargeted ads
Reaching the wrong people wastes budget and attracts low-quality enquiries.
Weak landing pages
Even good ads underperform when visitors land on pages that do not guide them to act.
Slow follow-up
Leads cool quickly when nobody responds or tracks them properly.
Deliverables and scope
- Campaign strategy, audience targeting, and budget planning
- Ad creative and copy for relevant platforms
- Dedicated landing pages and lead forms
- Conversion tracking setup, where accounts are provided
- Lead follow-up workflow planning
- Ongoing optimisation and performance reporting
Industry examples
- Real estate: property lead funnels with WhatsApp enquiry options and lead tracking
- E-commerce: product and offer campaigns with retargeting
- Education: enrolment campaigns with enquiry forms
- Professional services: consultation-booking campaigns
How We Run Paid Campaigns
Define
Goals, audience, offer, and budget.
Build
Campaigns, creatives, and landing pages.
Track
Set up conversion measurement.
Launch
Go live and monitor early signals.
Optimise
Refine targeting, creative, and cost per lead.
Frequently Asked Questions
What budget do I need?
It depends on your market, goals, and platforms. We recommend a realistic starting budget after reviewing your situation.
Is ad spend included in your fee?
Typically ad spend is paid directly to the platform and is separate from service fees. We confirm this in the proposal.
Can you promise a specific cost per lead?
No. Costs vary by industry, competition, and offer. We set expectations from data as campaigns run.
Which platforms do you use?
Commonly search and social advertising platforms, chosen according to where your audience is.
Connected Services
Website Design & Development
Landing pages built to convert.
Data Analytics & Reporting
Measure cost per lead and conversions.
AI Automation
Automate lead routing and follow-ups.
Ready to Generate Better Leads?
Share your goals and we will recommend a practical campaign approach.